Technology
In a strategic move to enhance the digital entertainment experience and streamline viewer access to preferred content, LG Electronics has announced a new partnership between its WebOS smart TV platform and QI TV, one of Iraq's rapidly growing digital entertainment platforms. This collaboration enables users of LG smart TVs in Iraq to quickly and directly access QI TV from the WebOS home screen, offering a smoother and more convenient viewing experience. This partnership aims to simplify content discovery and enjoyment by providing QI TV with a dedicated and prominent access point directly on the home screen of LG smart TVs. This arrangement eliminates the need for viewers to navigate through multiple menus or search for the application, making access to available Iraqi and international content faster and more convenient across Iraq. The partnership underscores LG's steadfast commitment to bringing entertainment content that resonates with local audiences closer to viewers through the WebOS platform. With evolving viewing habits, audiences increasingly seek easy and rapid access to their favorite content. This initiative provides an effective means to bring distinctive Iraqi productions closer to viewers, allowing them to spend more time enjoying rather than searching. QI TV is recognized as a leading Iraqi digital entertainment and streaming platform, founded through a partnership with the QI Card Group. It skillfully merges digital innovation with local media expertise to offer a growing array of local and international entertainment content. The platform is distinguished by exclusive Iraqi productions, premiering on the app, specifically designed to resonate with the interests and aspirations of the local audience. The platform's current content library includes acclaimed drama series such as "Layl Al Banafsaj" (Violet Night), which emerged as a significant Iraqi drama during the Ramadan 2026 season. The list also features other works like "Al Khusouf" (The Eclipse), "Al Maqam" (The Shrine), "Yahya", and "Houriya". QI TV is also preparing to expand its content lineup soon with the anticipated launch of the second season of "Layl Al Banafsaj." This dedicated access to QI TV will be available across all LG smart TVs in Iraq, enabling viewers to directly enjoy QI TV's diverse range of local and international entertainment content via the WebOS platform.
